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Lisa Sophie Thoma, MSc, one of the most experienced influencers and successful YouTubers in the DACH region, is a leading figure in social media and personal branding, with a particular focus on luxury brand communication. With a Master’s degree specialized in luxury brand communication and over 18 years of expertise in public relations and strategic communications, she has significantly contributed to brand development for companies as well as to the personal branding of CEOs and public figures.
As a university lecturer in social media communication psychology and a published author, she shares her knowledge with the next generation. Through her two agencies focused on content creation and advertising, she helps luxury brands to strengthen their digital presence and exclusivity in the digital age. As a business influencer, Lisa Sophie Thoma provides valuable insights on topics such as personal branding, digital transformation, and effective content strategies – essential knowledge for entrepreneurs and companies looking to expand their brand presence, especially in the luxury segment.